Competition analysis

How to Analyze Website Competition – Best Tools In 2017

Let's say that you acquired a fresh new website, with new designs, blog, shop and everything else that comes along. However, your competitor's outdated website with Times New Roman and stock imagery attracts more traffic. How could you possibly know how your website matches up against others in terms of click action on the market? We will walk through our recommended set of tools that can help you figure this out. There are many SEO parameters that you may be…
Technical SEO for eCommerce

Technical SEO for eCommerce: 5 basic things you should do on every web store

Preparing and launching your web store can be a stressful endeavour. From procuring products, ensuring reliable payment gateways and delivery options, to all other technical and organizational challenges to tackle - optimization of the web store for search engines can easily be pushed down on the priority list. However, the search optimization often makes the key difference between a successful (and profitable) web store and an unsuccessful one. What is eCommerce SEO and what basic things should you have on…
Magento vs WooCommerce

Magento vs WooCommerce – How to choose the best ecommerce platfom?

There are many ecommerce platforms on the market today, but Magento and WooCommerce are among the most popular.  Each has their own strengths and depending on what you want to do, one might be more suited for your needs than the other.  Before deciding which platform you want to build your site on, you must first answer a few very important questions. First, you must ask yourself what you want your site to do in terms of functionality.  This is arguably…
how to promote your iOS app

Ten Ways to Promote Your iOS App in 2016

With the resources available today, it has never been easier to make an iOS app. As a result, there has also never been as much competition in the app store. Without proper promotion tactics, it is very easy for your app to be buried under the other thousands of other iOS apps also competing for a limited amount of iOS users. It isn’t enough to simply have a useful app anymore, the app needs to be marketed and promoted to…
ecommerce_web_design

Ecommerce Web Design: How to get Beautiful and Functional Design for your Online Store

As a web designer, working on designs for an e-commerce site is always a challenge. On the one hand, you want your designs to look great, and you want to bring something new and exciting to each project. On the other, there are several rules you have to follow and there is only so much invention you can bring to the table, since in the end, the only measures of a site’s success are conversion rates and sales. So how…
How to write a good product description

How To Write Product Descriptions: Copywriting For eCommerce

When a customer enters a brick and mortar store and browses the aisles of available products, a retailer can utilize any of the five senses to influence purchasing decisions. If you have ever visited Chicago you know that the smell of Garrett popcorn can be picked up from blocks away, enticing all those who wander into the general vicinity. What if that popcorn had to be sold strictly based on a photo and a few lines of text? Better yet,…