1.0FarShorehttps://www.farshore.com/blogadminhttps://www.farshore.com/blog/author/admin/rich600338<blockquote class="wp-embedded-content"><a href="https://www.farshore.com/blog/death-of-email-marketing/">Gmail, Promotions, and the death of Email Marketing</a></blockquote> <script type='text/javascript'> <!--//--><![CDATA[//><!-- /*! This file is auto-generated */ !function(d,l){"use strict";var e=!1,o=!1;if(l.querySelector)if(d.addEventListener)e=!0;if(d.wp=d.wp||{},!d.wp.receiveEmbedMessage)if(d.wp.receiveEmbedMessage=function(e){var t=e.data;if(t)if(t.secret||t.message||t.value)if(!/[^a-zA-Z0-9]/.test(t.secret)){var r,a,i,s,n,o=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),c=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]');for(r=0;r<c.length;r++)c[r].style.display="none";for(r=0;r<o.length;r++)if(a=o[r],e.source===a.contentWindow){if(a.removeAttribute("style"),"height"===t.message){if(1e3<(i=parseInt(t.value,10)))i=1e3;else if(~~i<200)i=200;a.height=i}if("link"===t.message)if(s=l.createElement("a"),n=l.createElement("a"),s.href=a.getAttribute("src"),n.href=t.value,n.host===s.host)if(l.activeElement===a)d.top.location.href=t.value}}},e)d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",t,!1),d.addEventListener("load",t,!1);function t(){if(!o){o=!0;var e,t,r,a,i=-1!==navigator.appVersion.indexOf("MSIE 10"),s=!!navigator.userAgent.match(/Trident.*rv:11\./),n=l.querySelectorAll("iframe.wp-embedded-content");for(t=0;t<n.length;t++){if(!(r=n[t]).getAttribute("data-secret"))a=Math.random().toString(36).substr(2,10),r.src+="#?secret="+a,r.setAttribute("data-secret",a);if(i||s)(e=r.cloneNode(!0)).removeAttribute("security"),r.parentNode.replaceChild(e,r)}}}}(window,document); //--><!]]> </script><iframe sandbox="allow-scripts" security="restricted" src="https://www.farshore.com/blog/death-of-email-marketing/embed/" width="600" height="338" title="“Gmail, Promotions, and the death of Email Marketing” — FarShore" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe>https://www.farshore.com/blog/wp-content/uploads/2015/06/28.jpg1200480Google just single-handedly destroyed email marketing. No, seriously.     First, let’s identify an important fact: what Google does, others do. Gmail in particular has arguably always been ahead of its competitors, although they do make attempts to replicate and often blatantly recopy new features. Take, for example, storage. Gmail launched in 2004 with the promise of 1 gigabyte of free storage. Although that may seem miniscule in comparison to the 15 gigabytes offered today, at the time Hotmail offered 0.2% of that, and Yahoo 0.4%. Needless to say, people were shocked, but not too shocked to prevent them from […]