{"version":"1.0","provider_name":"FarShore","provider_url":"https:\/\/www.farshore.com\/blog","author_name":"admin","author_url":"https:\/\/www.farshore.com\/blog\/author\/admin\/","title":"Launching an App Part III: Maintenance - FarShore","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\"><a href=\"https:\/\/www.farshore.com\/blog\/app-store-maintenance\/\">Launching an App Part III: Maintenance<\/a><\/blockquote>\n<script type='text\/javascript'>\n<!--\/\/--><![CDATA[\/\/><!--\n\t\t\/*! This file is auto-generated *\/\n\t\t!function(d,l){\"use strict\";var e=!1,o=!1;if(l.querySelector)if(d.addEventListener)e=!0;if(d.wp=d.wp||{},!d.wp.receiveEmbedMessage)if(d.wp.receiveEmbedMessage=function(e){var t=e.data;if(t)if(t.secret||t.message||t.value)if(!\/[^a-zA-Z0-9]\/.test(t.secret)){var r,a,i,s,n,o=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),c=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]');for(r=0;r<c.length;r++)c[r].style.display=\"none\";for(r=0;r<o.length;r++)if(a=o[r],e.source===a.contentWindow){if(a.removeAttribute(\"style\"),\"height\"===t.message){if(1e3<(i=parseInt(t.value,10)))i=1e3;else if(~~i<200)i=200;a.height=i}if(\"link\"===t.message)if(s=l.createElement(\"a\"),n=l.createElement(\"a\"),s.href=a.getAttribute(\"src\"),n.href=t.value,n.host===s.host)if(l.activeElement===a)d.top.location.href=t.value}}},e)d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",t,!1),d.addEventListener(\"load\",t,!1);function t(){if(!o){o=!0;var e,t,r,a,i=-1!==navigator.appVersion.indexOf(\"MSIE 10\"),s=!!navigator.userAgent.match(\/Trident.*rv:11\\.\/),n=l.querySelectorAll(\"iframe.wp-embedded-content\");for(t=0;t<n.length;t++){if(!(r=n[t]).getAttribute(\"data-secret\"))a=Math.random().toString(36).substr(2,10),r.src+=\"#?secret=\"+a,r.setAttribute(\"data-secret\",a);if(i||s)(e=r.cloneNode(!0)).removeAttribute(\"security\"),r.parentNode.replaceChild(e,r)}}}}(window,document);\n\/\/--><!]]>\n<\/script><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/www.farshore.com\/blog\/app-store-maintenance\/embed\/\" width=\"600\" height=\"338\" title=\"&#8220;Launching an App Part III: Maintenance&#8221; &#8212; FarShore\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe>","thumbnail_url":"https:\/\/www.farshore.com\/blog\/wp-content\/uploads\/2015\/06\/2.jpg","thumbnail_width":1200,"thumbnail_height":480,"description":"After initial launch and optimization of your app, odds are you\u2019ll want to keep the momentum going. Below are 3 important aspects to ensuring both new and continuing engagement. &nbsp; 1. App Analytics&#8212; Measuring events (conversions, visits, registrations, etc.) on mobile is just as important and should be emphasized just as much as on the internet. Similar to web analytics, it will be important to work with your developer on properly labeling screens and events so that you are accurately tracking in-app attribution. Two tools come recommended for Android Apps: 1. Google Mobile App Analytics&#8212; Google\u2019s free tool supports much [&hellip;]"}