Social Media Marketing for Startups

When managing a start-up,  you can find yourself scattered between a million things. Often, a social media presence can fall down to the bottom of the priority list. Kicking off your social media platforms can be a great tool to clarify your brand and enabling employees, your community, or future potential connections to get a good grasp of who you are and what you do. Make your brand voice clear First things first, you need to find the right platforms…
Facebook’s F8 announcements

Facebook’s F8 announcements and what they mean for startups

Facebook showcased a deep commitment to the mobile ecosystem at its F8 developer conference last week, revealing a whole host of new tools and programs. With these initiatives, Mark Zuckerberg emphasized, the company will focus on "putting people first."   But what's in it for startups, exactly? Here are four of the new features and how developers and brands can take advantage of them.   1. Audience Network = Access to More Customers. With the Audience Network expansion, advertisers can…
Facebook account delete

I want to delete my Facebook profile.

At the end of my sophomore year of high school and after much prodding by my best friend, I joined Facebook. I’ll admit I was engrossed, but it didn’t really face any competition. I mean, no one I knew had Twitter and Instagram was still a glint in the eyes of Kevin Systrom and Mike Krieger. Five years later, I’m on Facebook, Twitter, Instagram, Tumblr, LinkedIn, Pinterest and (kind of) have a blog.   Occasionally, I get asked which I…
Tumblr

My brush with Internet fame and what Tumblr could do for you

Okay, Internet fame is definitely an overstatement, but I did make it onto BuzzFeed. Back in March, I was doing some online shopping between classes when I came across a video on American Eagle Outfitter’s website. It was supposedly an ad for their latest line of skinny jeans, which they touted as the skinniest on the market. Intrigued, I watched it, only to see a montage of legs and naked butts painted blue to resemble denim. Traumatized, I posted it about it on…