How to motivate your team?

The Project Manager wears many hats - the task delegator, the timeline magician, the email browser... and the elusive motivator. Everyone will agree that motivation is an essential element of the project’s success. However, how can you (the modest PM) motivate your team to bring a dash of extra elan to the project? Here are some tricks that might spark your inner life coach.   Know your role You’re not the boss. You’re part of the team even if formally…

Partner Company Oars + Alps Acquired by S.C. Johnson

Chicago’s Oars + Alps, was recently acquired by S.C. Johnson to join the family of household name brands such as Ziploc, Pledge, Glade and more. Both companies are focused on what goes into their products and ensuring it’s safe and healthy for the consumer making this acquisition a perfect match. Oars + Alps offers premium men’s skincare products and has been changing the lifestyle of many men since their launch in 2016. The company was born out of the frustration…

AdWords vs AdSense

A lot of people wonder what the differences are between AdWords and AdSense. To a beginner, both might seem like the same thing and a lot of people think of both as two names for the same thing. However, that is as far from the truth. AdWords  and AdSense are two very different advertising platforms offered by Google. Both have their benefits and are meant for different users with different use cases. If you have ever faced the dilemma of…

Is My Mobile App Idea Any Good?

There’s an app for that! Or maybe there isn’t and you’re ready to do something about it. You’ve set out on the journey of becoming an Appreneur but this lingering question is still unanswered – is my mobile app idea good? We’re here to answer that for you with a few simple things you should consider before jumping head first into development. Have you determined your niche? Just like any business, your app needs to target a specific niche in…
crowdfunding for small business

Crowdfunding for small business: How to secure funding

When you hear the word crowdfunding your mind might immediately think of the campaigns people post on Facebook to help with their college books or spring break plane ticket. But, believe it or not, there are other ways to raise money for your small business other than posting a link on Facebook. Reward, debt, donation, and equity are four types of crowdfunding and each has its own set of benefits to bring to your company’s situation. Discovering the pros and…
app idea

I have an idea for an app: where do I start?

If you are reading this, you have surely been bitten by the entrepreneurial bug, or have an undeniably unique and awesome app idea that just needs to be a reality. In all of the excitement of dreaming up this new possibility, you might have found that you are like so many other entrepreneurs and do not singularly hold all of the skillsets to get from point A to point B (or even know what point A should be). Yes, for…