A lot of people wonder what the differences are between AdWords and AdSense. To a beginner, both might seem like the same thing and a lot of people think of both as two names for the same thing. However, that is as far from the truth. AdWords and AdSense are two very different advertising platforms offered by Google. Both have their benefits and are meant for different users with different use cases. If you have ever faced the dilemma of…
Category Archives: Startups
Is My Mobile App Idea Any Good?
There’s an app for that! Or maybe there isn’t and you’re ready to do something about it. You’ve set out on the journey of becoming an Appreneur but this lingering question is still unanswered – is my mobile app idea good? We’re here to answer that for you with a few simple things you should consider before jumping head first into development. Have you determined your niche? Just like any business, your app needs to target a specific niche in…
Crowdfunding for small business: How to secure funding
When you hear the word crowdfunding your mind might immediately think of the campaigns people post on Facebook to help with their college books or spring break plane ticket. But, believe it or not, there are other ways to raise money for your small business other than posting a link on Facebook. Reward, debt, donation, and equity are four types of crowdfunding and each has its own set of benefits to bring to your company’s situation. Discovering the pros and…
I have an idea for an app: where do I start?
If you are reading this, you have surely been bitten by the entrepreneurial bug, or have an undeniably unique and awesome app idea that just needs to be a reality. In all of the excitement of dreaming up this new possibility, you might have found that you are like so many other entrepreneurs and do not singularly hold all of the skillsets to get from point A to point B (or even know what point A should be). Yes, for…
Is My Online Store Idea Good? Answer These 10 Questions And Find Out!
Imagine a teacher who expects her classroom to operate smoothly and her students to learn all of the objectives needed to move onto the next grade but has no plan or strategy on how to accomplish these things. Crazy, right? Success comes with planning and strategizing, not by chance. This is especially true in business. If you want your business to get started on the right foot then creating a plan and implementing a strategy are two essential first steps…
Are You Ready to Start and Run Your Own E-commerce Business?
Your product is perfect. It is sure to be leading the marketplace in no time. People are going to wonder how they ever lived without it. You’re ready to start selling it...right? Surprisingly, it’s not just about the product to have a successful business. Everything behind the scenes has to be perfect as well. Before you can have your grand opening, there are several areas of your business you have to innovatively and critically think about. We have worked with…
