Native vs. Hybrid Apps

You have a great idea, you’re working on the business plan and considering all aspects of the business from product development, marketing, capital requirements, sales, and everything in between. In 2019, having a visually appealing and informative website is the bare minimum, but what about a mobile app? It’s pretty obvious on an intuitive level and backed up by this Nielson report that people spend the vast majority of their digital time on smartphones. So, that great looking website you…
app privacy and design

Mobile Privacy: How to Achieve Great App Privacy and User Experience

If you have an idea for a future app that will represent your tech startup, you probably have a vision of how the user should feel while using the app. What app designers often forget is that privacy regulations intervene with the ideal user experience, which is crucial when the users have an app in their hands for the first time. External privacy alerts If we ignore the gaming segment, most commercial apps operate with a certain level of data…
Scrum or waterfall

Scrum vs Waterfall Methodology in Software Development

Waterfall, Agile, Scrum, Kanban, Extreme Programming... If you are in IT you probably heard one of these buzzwords. They are all referring to software development methodologies which define the processes used to build software. To give you a short introduction on how software development is structured, in this post we are going to compare the oldest and today most popular development methodology - Waterfall and Scrum. The waterfall model is known as the traditional model, ie. for many decades this…

Is My Mobile App Idea Any Good?

There’s an app for that! Or maybe there isn’t and you’re ready to do something about it. You’ve set out on the journey of becoming an Appreneur but this lingering question is still unanswered – is my mobile app idea good? We’re here to answer that for you with a few simple things you should consider before jumping head first into development. Have you determined your niche? Just like any business, your app needs to target a specific niche in…
android or apple as first platform

iOS or Android: Which app version should you build first?

When you have a mobile app idea, you don’t only want to get it into the hands of users as soon as possible, but into as many sets of qualified hands as possible. The most obvious way to do that is to make your app accessible to every smart phone user in the world, or at least the two main players in mobile. So, you take a look at your capital and realize this is a champagne taste on a…
App Subscriptions

How To Monetize Your Free Mobile App

Entering the market as a premium paid application is one way to earn money with your mobile application, but initially places you at a disadvantage to the free applications that make up 90% of the all mobile downloads. Even when providing unique functionalities, justifying an initial purchase cost to a consumer can be difficult, especially without brand recognition. By utilizing some strategies that are less straightforward, but growing in popularity, you can earn revenue without sacrificing downloads. Ads A bottom…