Magento vs WooCommerce

Magento vs WooCommerce – How to choose the best ecommerce platfom?

There are many ecommerce platforms on the market today, but Magento and WooCommerce are among the most popular.  Each has their own strengths and depending on what you want to do, one might be more suited for your needs than the other.  Before deciding which platform you want to build your site on, you must first answer a few very important questions. First, you must ask yourself what you want your site to do in terms of functionality.  This is arguably…
how to promote your iOS app

Ten Ways to Promote Your iOS App in 2016

With the resources available today, it has never been easier to make an iOS app. As a result, there has also never been as much competition in the app store. Without proper promotion tactics, it is very easy for your app to be buried under the other thousands of other iOS apps also competing for a limited amount of iOS users. It isn’t enough to simply have a useful app anymore, the app needs to be marketed and promoted to…
Ecommerce product photography tips

Product Photography Tips: How to Take Ecommerce Pictures that Sell

You have built a web shop, and now it’s time to add all the products. After considering product names, categories and attributes, it’s time to make them as visually presentable as possible. Of course, we’re talking about product photography. Regardless of how great your product is in real life, it’s only as good as the photo that your potential customers will see when browsing your online store. Ideal product photos show the product, well-lit, on a white background with plenty…
Magento 1 vs Magento 2: Should you upgrade to Magento 2?

Magento 1 vs Magento 2: Should you upgrade to Magento 2.0?

Magento 2.0 is out! Here at FarShore, we have been waiting for this major new release of Magento for quite a while and the changes and improvements look exciting. This post will explore major changes compared to previous versions plus a list of major improvements (and potential pitfalls) especially in cases where upgrading Magento from an earlier version is considered. Increased scalability and performance are accomplished through a major overhaul of how the system is built. What’s new in Magento…
Integrating magento and salesforce

Magento and Salesforce CRM Integration: The Complete Guide

In the world of Internet business, better known as “e-commerce”, data is king. Keeping your customers, products, orders and data organized across platforms should be your top priority. Most properly organized businesses assess their needs as they grow, implementing different software platforms to keep their data in check. Often times, the user, product and order data is spread across multiple platforms. Keeping records synchronized as traffic and business grows can become a strenuous task, and as any similar process, prone…
Magento and Ebizmarts POS integration

Advantages of a Magento – POS System Integration: Integrating Ebizmarts POS and Magento

Last week we explored what are the advantages of integrating Magento with a POS system. In this article, we will walk through a recent project that illustrates the finer points of this type of integration, including helpful steps and illustrative screenshots. Recently a client of ours, whom we had previously developed a Magento online store for, opened a showroom where customers had the opportunity to try various clothes and outfit combinations with the assistance of a professional stylist. When a customer…